Promoting Responsible Water Use Across the UNISSULA Campus

Universitas Islam Sultan Agung (UNISSULA) actively promotes conscious and responsible water usage across its campus through institutional guidance, awareness campaigns, visual communication, and sustainable water-management practices.

During 2025, the university strengthened its efforts to encourage students, lecturers, staff, and other members of the campus community to use water efficiently, avoid unnecessary waste, and support more sustainable use of water resources.

These efforts combine formal institutional direction with public awareness activities.

Official Guidance on Responsible Water Use

UNISSULA issued Circular Letter No. 8386/J/SA/IX/2025, dated 4 September 2025, addressed to leaders of faculties, bureaus, institutes, technical units, administrative units, and other parts of the university.

The circular was issued in the context of conserving electricity and clean water and maintaining environmental cleanliness across the university.

One of its central instructions is to:

use clean water as needed, close water taps after use, and maximise the use of recycled water.

This guidance provides a clear behavioural message for responsible water use and reinforces water-saving practices throughout the university community.

The circular therefore serves not only as an administrative instruction, but also as an institutional mechanism for promoting conscious water consumption on campus.

Encouraging Daily Water-Saving Behaviour

The university promotes simple but important daily practices that can significantly reduce unnecessary water consumption.

These include:

• using only the amount of water needed;
• turning off taps immediately after use;
• avoiding unnecessary water loss;
• increasing the use of recycled water where appropriate; and
• maintaining clean and efficient water-use areas.

By promoting these behaviours, UNISSULA encourages individual responsibility alongside institutional water-management systems.

World Water Day 2025 Awareness Campaign

UNISSULA also strengthened water-awareness activities through its World Water Day 2025 campaign, commemorated on 22 March 2025.

The official UNISSULA campaign poster carried the message:

“Lestarikan Air, Jaga Kehidupan”

“Every drop of water matters for a sustainable future.”

The campaign connects everyday water use with long-term environmental sustainability and encourages the university community to recognise water as a limited and valuable resource.

The use of a dedicated World Water Day campaign demonstrates that water conservation is communicated not only through internal policy, but also through public environmental-awareness messaging.

Building a Water-Conscious Campus Culture

The World Water Day campaign supports the development of a broader culture of water responsibility within UNISSULA.

By linking water conservation with sustainability and future generations, the campaign encourages members of the university community to understand that individual behaviour contributes to wider environmental outcomes.

This complements the university’s practical water-saving measures and institutional policies.

Visual Reminders and Environmental Communication

UNISSULA also uses visual communication to reinforce responsible water use in campus spaces.

Messages and reminders placed near water-use points can encourage users to:

• use water efficiently;
• avoid leaving taps running; and
• recognise the importance of water conservation.

These reminders help translate university policy into everyday behaviour.

Supporting Behaviour Through Water-Efficient Infrastructure

Awareness promotion at UNISSULA is supported by physical infrastructure designed to reduce unnecessary water use.

The university has implemented water-efficient appliances in many campus buildings, including:

• automatic sensor taps;
• dual-flush toilets;
• efficient urinal systems; and
• other water-saving devices.

These systems complement awareness campaigns by making water-conscious behaviour easier to practise in daily campus life.

Promoting Recycled Water Use

The university’s 2025 circular also encourages the maximisation of recycled water.

This is supported by UNISSULA’s broader water-recycling programme, where treated greywater and other non-potable water sources are reused for appropriate purposes.

Promoting recycled water use helps reduce dependence on fresh water and reinforces awareness that not all activities require potable-quality water.

Linking Awareness and Practice

UNISSULA’s approach combines communication with practical implementation.

The university promotes responsible water use through:

• formal institutional guidance;
• World Water Day awareness campaigns;
• visual reminders;
• efficient water-use infrastructure;
• water recycling; and
• conservation-oriented campus practices.

This combination helps ensure that water-conscious behaviour is supported both culturally and operationally.